• easyJet filled two planes a minute at peak booking times and easyJet holidays saw biggest ever day for sales in its Big Orange Sale

  • Flights to Amsterdam, Paris, Malaga and Palma most popular since the sale’s launch

  • Skiathos, Calabria and Rovaniemi saw boost in popularity vs last year, along with central European destinations

  • January flights most popular with customers chasing the winter sun

  • All-inclusive breaks most popular with over 70% of holidaymakers opting for 4 or 5*

  • Majorca top choice for beach packages while Amsterdam leads the way for city breaks 

easyJet and easyJet holidays bookings took off during their biggest ever Big Orange Sale, filling two planes a minute at peak booking periods and seeing the busiest ever sale trading day for package holidays Sunshine Saturday, typically known in the industry to be the busiest day of the year for Brits to book an overseas holiday.

Flights to Amsterdam, Paris, Alicante and Malaga have proved to be the most popular since the launch of the sale, while Greek island Skiathos, Calabria in Italy and Rovaniemi in Lapland are among the destinations to have experienced the greatest rise in popularity compared to 2023.

Central European destinations Zadar in Croatia and Tivat in Montenegro have also seen a boost in popularity for 2024, while Brits have been booking flights to French destinations like Rennes and La Rochelle in greater numbers. Last minute flights in January were most popular, as travellers snapped up winter sun breaks and hot spots like Tenerife saw a boost versus last year.

Geneva, Lyon and Innsbruck are top for ski breaks. The airline has been focusing on expanding ski routes with the addition of three aircraft in Switzerland which will see it increase its ski flying programme by 20% this year compared to last.

May proved to be the most popular summer month for flight bookings since the start of the sale with people taking advantage of half term deals to the likes of Palma de Mallorca, Malaga and Faro, while August is currently set to be the most popular departure month for package holidays.

The ever-popular Palma de Mallorca in the Balearic Islands has been the most-booked peak summer destination for flight since the sale began. Copenhagen has seen an increase in popularity this summer compared to last year, with the airport providing quick access to the Swedish city of Malmö which is playing host to this year’s Eurovision song contest. 

For package holidays, easyJet’s tour operator arm saw a boost in bookings for May, June and July, with Spain accounting for over a quarter of all summer 2024 beach sales and other beach bestsellers including the Algarve, Crete, Rhodes, Turkey and Tunisia. Families made up over a third of beach bookings, while over 70% of sales were into 4* or 5* properties. All inclusive continued to dominate, with over 60% of beach bookers opting for this board basis. Recent research carried out by the airline in recent months showed more than two thirds of Brits (67%) have said they more likely to travel abroad in 2024 than in 2023. Protecting holiday spend remains a priority for most with over three quarters (77%) saying they will prioritise spending money on a holiday over anything else in their yearly budget –  up from 70% last year.

easyJet CEO Johan Lundgren commented:

“With flights and holidays bookings taking off during this traditionally busy booking period as well as strong booking momentum for summer 2024, we continue to see that the value and importance of holidays for our customers. The popularity of easyJet holidays also continues to grow, with 48% more customers in our first quarter of the year and an expected increase of more than 35% this financial year, all of which is a which is testament to the strength of demand for our brand and network and we remain focused on delivering for our customers.”

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For further information, please contact the easyJet Press Office on 01582 525252, log onto www.easyJet.com or follow @easyJet_Press

For more information, interview requests or imagery, please contact the team on Holidays.pressoffice@easyjet.com /01582 525374

About easyJet 

easyJet is Europe’s leading airline offering a unique and winning combination of the best route network connecting Europe's primary airports with great value fares and friendly service.

easyJet flies on more of Europe’s most popular routes than any other airline and carried more than 82 million passengers in 2023 with more than 11.3 million travelling for business. The airline has over 300 aircraft flying on more than 1000 routes to more than 155 airports across 35 countries. Over 300 million Europeans live within one hour's drive of an easyJet airport.

easyJet aims to be a good corporate citizen, employing people on local contracts in eight countries across Europe in full compliance with national laws and recognising their trade unions. The airline supports several local charities and has a corporate partnership with UNICEF which has raised nearly £17m for the most vulnerable children since it was established in 2012.

In 2022, easyJet published its roadmap to net zero by 2050. The roadmap, which also features a combination of fleet renewal, operational efficiencies, airspace modernisation, Sustainable Aviation Fuel and carbon removal technology, has set an ambitious interim carbon emissions intensity reduction target of 35% by 2035. The airline’s ultimate aim is to fully transition its fleet to zero carbon emission technology, which it will achieve through a number of strategic partnerships including with Airbus, Rolls-Royce and GKN Aerospace Solutions. Since 2000, the airline has successfully reduced its carbon emissions per passenger, per kilometre by one-third.

Innovation is in easyJet’s DNA – since launching nearly 30 years ago, easyJet changed the way people fly to the present day where the airline leads the industry in digital and operational innovations to make travel more easy and affordable for its passengers.

In 2023 easyJet was named by TIME as one of the World’s Best Companies and a Leader in Diversity 2024 by The Financial Times as well as one of Glassdoor's Best Places to Work in the UK 2024.