• Research by easyJet conducted with 2000 UK consumers this month (November 2023) showed that over two thirds (67%) are more likely to travel abroad in 2024 than they did in 2023

  • Protecting holiday spend remains a priority for over three quarters of Brits (77%)  –  up from 70% last year, with the majority even more likely to put money aside for a holiday in 2024 than 2023

  • In order to save money on holidays in 2024, around 70% of people have said they are more likely to book via a low-cost airline with 72% of people planning a holiday next year choosing to fly to Europe rather than further afield

A survey conducted by easyJet of 2000 UK consumers this month has shown that over two thirds (67%) have said they more likely to travel abroad in 2024 than in 2023. 

Protecting holiday spend remains a priority for most with over three quarters (77%) saying they will prioritise spending money on a holiday over anything else in their yearly budget –  up from 70% last year.

The majority of people (70%) have said they are more likely to put money aside for a holiday in 2024 than 2023 and 73% plan to spend the same or more on their holidays, while  over three quarters (76%) of respondents said they still plan to go on the same number of holidays or more than usual.

To prioritise their holiday, people will be cutting back on other discretionary spend, with over half reducing their spend on eating out (54%), 40% cutting back on new clothes and shoes and 38% opting not to pay for a new car or home upgrades to be able to get away.

Consumers are also looking at the way they travel to prioritise their holiday, with around 70% of people saying they are more likely to book with a low-cost carrier (up from 66% in 2022) and holiday in closer to home destinations in Europe (72%), in order to protect their holidays, compared with just 10% planning a trip to North America and 9% to Asia.

Almost all surveyed (91%) agreed that going away on holiday is crucial to their wellbeing (up from 83% in 2022). 55% saying holidays are important to them because of the quality time it allows them to spend with friends and family and the opportunity it provides to recharge (48%).

Johan Lundgren, easyJet CEO commented:

”Year after year we see the value and importance of holidays increasing for consumers. These findings couldn’t be clearer that travel not only remains a priority for people, but that they are ever more determined to protect and even boost their holiday budgets, not least because of the many benefits and opportunities travel offers us.

“We are already seeing this in our bookings for holidays next year and with our unrivalled European network and fantastic value for money, easyJet is well placed to take even more people on the holidays they value in 2024.”

ENDS

For further information, please contact the easyJet Press Office on 01582 525252, log onto www.easyJet.com or follow @easyJet_Press

About easyJet

easyJet is Europe’s leading airline offering a unique and winning combination of the best route network connecting Europe's primary airports, with great value fares and friendly service.

easyJet flies on more of Europe’s most popular routes than any other airline and carried more than 96 million passengers in 2019 – more than 16 million travelling for business. The airline has over 300 aircraft on nearly 1000 routes to more than 150 airports across 35 countries. Over 300 million Europeans live within one hour's drive of an easyJet airport.

easyJet aims to be a good corporate citizen, employing people on local contracts in eight countries across Europe in full compliance with national laws and recognising their trade unions. The airline supports several local charities and has a corporate partnership with UNICEF which has raised over £16m for the most vulnerable children since it was established in 2012.

The airline joined the UN-backed Race to Zero in November 2021 and has published its roadmap to net zero carbon emissions by 2050, with a focus on new technology and the ultimate ambition to achieve zero carbon emission flying across its entire fleet, which the airline is working on together with its partners including Airbus, Rolls-Royce, GKN Aerospace, Cranfield Aerospace Solutions and Wright Electric. The roadmap also features a combination of fleet renewal, operational efficiencies, airspace modernisation, Sustainable Aviation Fuel and carbon removal technology. Additionally, it includes an interim carbon emissions intensity reduction target of 35% by 2035. Since 2000, the airline has already reduced its carbon emissions per passenger, per kilometre by one-third through continued fleet renewal, efficient operations and aiming to fill most of its seats.

Innovation is in easyJet’s DNA – since launching over 25 years ago, easyJet changed the way people fly to the present day where the airline leads the industry in digital, web, engineering and operational innovations to make travel more easy-and-affordable for its passengers.